eY is a place for conversations focused on personal growth and our collective wellbeing

personal and global needs of empowerment

We’re building a prosocial experience where you invite others to help you accomplish what’s meaningful in life, together with friends. From running a marathon to being a better parent, eY enables you to reimagine your potential, whatever that may look like. One wrap at a time. Invite friends. Have conversations. Grow together.

By focusing on the individual and mobilizing the people in their lives, together with business and healthcare models, such as social prescribing and community referral, we can restructure preventative approaches to care. This will translate into better overall health and have meaningful impacts within societies around the world. 

We cannot simply treat "symptoms". To enable empowerment, we must think in a more holistic perspective.

You're right here

You're here

Even though it starts with you, we all need support. The framework of a “wrap” will give you the support you need while on your way to becoming a runner, a better parent, or a loved CEO.

So are your friends

Without friends and relationships life doesn’t make much sense. Start building your team of support with them.

Advisory board and thought leaders

What completes you

Driving forces of change could come with a coach but it can sometimes be as simple as a pair of new running shoes.

collecting data to a foundation

Data

Data Privacy should not be an obstacle to design around, it should be yours. 

In my previous post I shared how the current system is built largely around reactive models of care. This downstream approach is shared by many mental health apps leaving many…

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For the past few years I’ve been thinking about preventative healthcare within the overall health and wellbeing space. Asking myself, what is the future of healthcare? From formal healthcare such…

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Last night I went to my good friend Justin’s very first short film premier at The Globe Cinema. With it’s nostalgic Marquee sign showcasing “Wrestling With The Past” in its…

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The moment you think you’ve got it all figured out, it flips on you … When you’ve been at it for as long as we have, this is not what…

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Our aim is to connect not just communicate When Magnus and I first met it was like the colliding of two minds, two different world views from opposite sides of…

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Recently I was asked regarding eY “What problem are you solving?” I thought about, answered, but didn’t like that question, it just felt less than. I realised that I don’t…

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In my previous post I shared how the current system is built largely around reactive models of care. This downstream approach is shared by many mental health apps leaving many…

Read more

For the past few years I’ve been thinking about preventative healthcare within the overall health and wellbeing space. Asking myself, what is the future of healthcare? From formal healthcare such…

Read more

Last night I went to my good friend Justin’s very first short film premier at The Globe Cinema. With it’s nostalgic Marquee sign showcasing “Wrestling With The Past” in its…

Read more

Problem or opportunity

If one cause is to blame, it's "bad habits"

Noncommunicable diseases now make up 7 of the world’s top 10 causes of death, according to WHO’s 2019 Global Health Estimates. This is an increase from 4 of the 10 leading causes in 2000.

The WHO further highlights the need for an intensified global focus on preventing and treating NCDs, many of which are related to poor quality eating patterns and physical inactivity. These include cardiovascular and pulmonary diseases, high blood pressure, cancer and diabetes. 

Harvard Health states that, “These preventable conditions not only compromise quality of life, they add to rising health care costs—75% of our health care dollars (USA) are devoted to treat these diseases.”

Simply put, our lifestyle is killing us. All too often the focus of these rising chronic conditions is centred around the rising costs of treating these diseases rather than the potential economic and societal benefits of preventing them.

+
Noncommunicable diseases
%
global mortality
m
in total

It starts with us - "Noncommunicable diseases such as heart disease, stroke, cancer, chronic respiratory diseases and diabetes, are the leading cause of mortality in the world"

world health organization

When we dream, we see a world where people identify and embrace what's around them and turn them into superpowers that enable empowerment. We want to create a world where anyone can have this opportunity.